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Black Owned Beauty Brands – Curly Hair, Skincare & Makeup

ByDelilah

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While I understand that most people really love the convenience of shopping from places like Target, Walmart, and Amazon, I have always thought it is very important to vote with your dollars.

Think about where your money goes when you shop at certain places. What demand is this creating? Who is getting this money and who is it helping? What causes are these stores supporting and donating to?

I try to consider these things when I can. Sometimes budget means I don’t really have a choice. But if I can afford to shop better, I do.

The more money certain brands and stores get, the more demand there is. So we need to create a demand for more minority representation in the beauty industry.

I am so glad that right now more people are choosing to be conscious of this and want to support more minorities in our country.

Because of that, I rounded up all the Black-owned haircare, skincare, and makeup brands I recommend.

There are some brands I checked that do not list their ingredients lists or follow ethical standards so I chose not to include those brands in this list.

black woman with finger curls for black owned curly hair brands

Black Owned Curly Hair Brands

  1. 2 Girls With Curls
  2. Adwoa Beauty
  3. Alaffia – they also have skincare products
  4. Alikay Naturals – not super clean as they use fragrance and color additives
  5. As I Am
  6. Bomba Curls
  7. Bread Beauty Supply
  8. Briogeo – I love their Curl Charisma and Scalp Revival lines
  9. Boucleme – UK brand
  10. Camille Rose
  11. Curlmix
  12. Curls
  13. Curls Poppin
  14. Ecoslay
  15. Hairbrella
  16. Inahsi Naturals
  17. Kinky Curly
  18. Mielle Organics – another not super clean option but still worthy of a mention
  19. Mohagany Naturals – UK brand
  20. Oyin Handmade
  21. Obia Naturals
  22. Organic Grow Hair Co
  23. Pattern
  24. Righteous Roots
  25. The Doux
  26. TreLuxe – check out my brand review here
  27. Trepadora Curl Therapy – UK brand
  28. Uncle Funky’s Daughter
black woman with braids smiling for black owned skincare and makeup brands

Black Owned Skincare brands

  1. Alaffia
  2. Beneath Your Mask 
  3. Camille Rose
  4. Ellie Bianca – Canadian shop
  5. Free + True 
  6. Girl B Natural – feminine care
  7. Hanahana Beauty
  8. The Honey Pot – feminine care
  9. IYOBA 
  10. Jacq’s 
  11. The London Grant Co 
  12. Mary Louise Cosmetics
  13. Matrescence
  14. Nolaskinsentials 
  15. Okoko Cosmetiques
  16. Organic Bath Co
  17. OUI THE PEOPLE
  18. PiperWai 
  19. Redoux 
  20. Rosen Skincare 
  21. Skin Buttr
  22. Terra Tory 
  23. True Moringa

Black Owned Makeup Brands

  1. Ami Colĕ
  2. Blk/Opl
  3. Danessa Myricks Beauty
  4. Fashion Fair
  5. Fenty Beauty
  6. Habit Cosmetics nail polish
  7. Josephine Cosmetics
  8. Juvia’s Place
  9. Laws of Nature Cosmetics
  10. LYS Beauty
  11. Mented
  12. Pat McGrath Labs
  13. Plain Jane Beauty
  14. The Lip Bar
  15. Wyn Beauty

See any brands missing? Let me know in the comments!

Black owned beauty brands - curly hair, skincare, makeup

Delilah Orpi is the founder of The Holistic Enchilada, a blog about curly hair and conscious beauty. She followed the Curly Girl Method to bring back her curls and is passionate about using more ethical products. Delilah is a trained Curly Hair Consultant and has been featured in Curl magazine, GLAMOUR, and Yahoo. She writes to create awareness about the clean beauty movement and simple curly hair care.

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7 Comments

  1. This is so great, thanks for compiling this! Because nothing can ever just be simple, in the wake of support for Black owned businesses, there’s been media coverage about some brands that WERE Black-owned but then were bought out by conglomerates that are not Black owned. Shea Moisture appears to fall into this bucket — the original founders were indeed Black, but they were bought out by an arm of Unilever. Here’s an example article https://www.newsweek.com/list-non-black-hair-brands-shea-moisture-carols-daughter-1509677

    Reply

  2. Curls Poppin is owned by a black man. He was a hair model and became a scientist and formulated his hair care products.

    Reply

  3. Thanks for this list! I’m sick of supporting billionaires who don’t care about anything but dollar signs. I’m with you, I am more intentional with my spending; supporting minority, woman-owned, and local businesses as much as possible. This is more important than ever.

    Reply

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